EU Pork Facts: Dismantling Myths with Style

Pork has been part of European food traditions for centuries, but that does not mean everything we hear about it is true. From assumptions about fat and cooking to questions about safety, animal welfare and production, pork comes with plenty of common beliefs. So, what is fact and what is fiction? We are taking a […]

From screen to kitchen: Pork in Style returns to Coupang

What’s on the menu this October? A new opportunity to discover European pork from France and Portugal without leaving home. From October 5th to 18th, 2026, the “European Pork. Pork in Style” campaign will return to Coupang, giving Korean shoppers easy access to a selection of European pork products. Check out the promotion following this link! […]

The taste of Europe continues in supermarkets in South Korea—and more ‘Pork in Style’ experiences are on the way!

Something delicious happened in Seoul last week! From July 13th to 19th, ‘Pork in Style’ brought premium European pork to selected EMart stores across the city, inviting shoppers to discover outstanding flavour, exceptional quality, and plenty of culinary inspiration. Throughout the week, visitors stopped by the ‘Pork in Style’ tasting booths to enjoy freshly prepared […]

SFH Seoul 2026 marks another milestone for Pork in Style

The “European Pork. Pork in Style” campaign made a successful return to Seoul Food & Hotel (SFH) 2026, marking its second consecutive participation at South Korea’s leading trade exhibition for the food and hospitality industry. Once again, visitors had the opportunity to discover the flavour, quality, and versatility of European pork from France and Portugal. […]

European Pork goes digital in Korea with Coupang

The “European Pork. Pork in Style” campaign is bringing premium European pork to Korean consumers through a new e-commerce promotion on Coupang, South Korea’s leading online marketplace. The promotion is on from June 10th to June 30th, 2026. Check out the promotion following this link! Produced under strict European standards for food safety, traceability, animal […]

European Pork. Pork in Style featured in Epicure Asia

Epicure Asia (Apr/2026) – “European Pork from France and Portugal: Bringing Europe’s Finest to Singapore” “What makes European pork especially attractive is the way it combines authentic European character with adaptability to any cuisine—and Singaporean as well. Premium pork cuts answer the needs of modern supply chains and busy kitchens without compromising on quality, while […]

European Pork steals the spotlight at FHA Singapore 2026

FHA Singapore 2026 delivered another exciting edition for ‘Pork in Style’, as the campaign returned to the Lion City for its second year surrounded by great food, lively crowds, and plenty of European flavour. Organized by FILPORC and INAPORC, and co-funded by the European Union, the “European Pork. Pork in Style” campaign once again brought […]

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